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Marketing news, trends and insights straight out of Cleveland, Ohio.

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Are Social Media Marketing Management Platforms Worth the Cost?

Social media marketing platforms are popular, but are they really worth the extra expense?... read more

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The 8-Step Plan to Start a Content Marketing Strategy

Here’s everything you need to know to start content marketing. You’ve heard about content... read more

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The 5 Biggest Mistakes Companies Make in Content Marketing

Content marketing is a valuable strategy, but too many companies make simple mistakes. In... read more

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The Two Major Components of Search Rank

Before you engage in an SEO campaign, you need to know these two major... read more

5 Things to Know Before Investing in Facebook Marketing

Facebook marketing is becoming increasingly popular, but is the strategy right for you? Facebook... read more

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7 Ways to Make Your Content More Readable

Readable content will reduce your bounce rates and improve conversions. Your content might be... read more

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Why Are Manufacturers So Hesitant to Use Digital Marketing?

Manufacturing is one of the oldest industries in the country, but many manufacturers are... read more

6 First Impressions that Prove the Importance of Web Design

6 First Impressions that Prove the Importance of Web Design   Web design is... read more

The 3 Fundamental Branches of SEO

The 3 Fundamental Branches of SEO

It’s easier to understand SEO when you break it down to the fundamentals. Search... read more

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The One Thing That Can Ruin Any Marketing Campaign (Before It Even Starts)

You may have an amazing marketing campaign planned, but this one error could ruin... read more