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Marketing news, trends and insights straight out of Cleveland, Ohio.

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Why Brand Consistency Matters

  As a company, your brand encapsulates who you are. People will associate your... read more

Three Things You Should Know About Website Design Agencies

“After sending two invoices for payment, I sent another and called the client when... read more

How to Build a Successful Brand in Startup Tech Companies

  Building a brand can be reduced to a handful of steps, but it... read more

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The Changing Scope of Brand Loyalty

  Brand loyalty has always been an important factor for companies to succeed, especially... read more

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8 Qualities of a Practical Timeline in Startup Tech Companies

  Timelines are important blueprints for startup tech companies, and these eight qualities are... read more

Top Design Elements for Startup Tech Companies

  When building a new website or a new app for a startup tech... read more

5 Reasons to Brand an Individual Before Startup Tech Companies

  When starting to brand your startup tech company, consider branding yourself first. When... read more

5 Reasons Angel Funding for Startup Tech Companies Isn’t Always Equal

  Seeking investment funding might make you desperate for the influence of an angel... read more

What Investors Look For in Business Plans of Startup Tech Companies

  Writing a business plan is difficult enough without worrying about what investors will... read more

Why the App Won the Tech War

  Over the years, the evolution of technology has favored the development of the... read more