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Marketing news, trends and insights straight out of Cleveland, Ohio.

Why Your Social Media Followers Are Leaving You

Why Your Social Media Followers Are Leaving You

If your social media followers keep leaving your brand, you need to find out... read more

5 Social Media Posts That Attract the Most Traffic

5 Social Media Posts That Attract the Most Traffic

The main purpose of social media marketing is driving traffic, and these types of... read more

What’s the ROI of Social Media Marketing?

What’s the ROI of Social Media Marketing?

Social media marketing is heralded as one of the most efficient online marketing strategies,... read more

5 Popular Social Media Marketing Approaches That Fail

5 Popular Social Media Marketing Approaches That Fail

Social media marketing is popular, but a number of flawed approaches prevent most practitioners... read more

10 Social Media Etiquette Tips You Might Be Neglecting

10 Social Media Etiquette Tips You Might Be Neglecting

  Even if you’ve been managing a social media campaign for years, you might... read more

7 Social Media Tricks that Earn the Most Followers

7 Social Media Tricks that Earn the Most Followers

  Social media can be a confusing game for businesses attempting to generate leads,... read more

5 Reasons People Aren’t Responding on Social Media

5 Reasons People Aren’t Responding on Social Media

If your followers aren’t responding to your posts on social media, one of these... read more

5 Types of Posts That Increase Engagement on Social Media

5 Types of Posts That Increase Engagement on Social Media

Having lots of followers is nice, but if you don’t have high engagement, your... read more

4 Overrated Social Media Platforms for Social Media Marketing

4 Overrated Social Media Platforms for Social Media Marketing

  There are plenty of solid ways to build a social media presence, but... read more

5 Secrets of Social Media Marketing You Probably Haven’t Heard

5 Secrets of Social Media Marketing You Probably Haven’t Heard

  Social media marketing is filled with nuances and tricks that can make or... read more