When Are PPC Ads Worth the Money?
Are PPC ads always worth the money? Pay per click (PPC) ads have been... read more
Marketing news, trends and insights straight out of Cleveland, Ohio.
Are PPC ads always worth the money? Pay per click (PPC) ads have been... read more
Repetition is the key to effective marketing; marketing is driven by repetition. “HeadOn: apply... read more
How do you fix bad copy? Your copy isn’t working because it’s bad. People... read more
Return on investment (ROI) is the most crucial variable to consider for marketing effectiveness.... read more
The right specialized landing pages can boost your conversion rates. One of the best... read more
AI isn’t everything: why digital marketers are divided. Is AI about to fully revolutionize... read more
ChatGPT isn’t perfect, but it has its place in content marketing. In case you... read more
Authenticity is more important than ever. Modern consumers crave authenticity, some marketers and business... read more
AI content generation tools are growing to become commonplace, but are they worth using?... read more
Cutting your marketing budget could be the right move if you’re smart about it.... read more