Blog

Marketing news, trends and insights straight out of Cleveland, Ohio.

How Long Should Your Onsite Blog Posts Be?

Does the length of a blog post impact its effectiveness? If you’ve been reading... read more

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How to Diagnose a Low Conversion Problem

Diagnosing a low conversion problem is your first step to fixing it. Conversions are... read more

Which Is Better, Referral Traffic or Organic Traffic?

Two types of traffic have the power to dictate your online marketing success, but... read more

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How Important Is Your Bounce Rate?

Your bounce rate plays an important role in the success of your site. Do... read more

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How to Write Your First eBook (and Why You Should)

eBooks can be a valuable addition to your content marketing strategy. Writing an eBook... read more

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What ROI Should You Expect From a Marketing Campaign?

ROI is an important marketing topic, but what should you reasonably expect? Your return... read more

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7 Tips for More Persuasive Calls to Action (CTAs)

Use these strategies to make your CTAs much more persuasive. Your website’s calls to... read more

Why Does Email Marketing Have Such a High ROI?

Email marketing is a high-ROI marketing strategy, but why is that the case? Email... read more

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The 7 Factors Affecting Your Web Development Timeline

These are the factors that determine how long it takes to develop a website.... read more

Business people developing a business project and analyzing market data information on a modern digital tablet computer. Top view photoshoot.

Why Aren’t You Getting More Conversions? 5 Possible Reasons

If you aren’t getting conversions, it could be due to one of these reasons.... read more