Blog

Marketing news, trends and insights straight out of Cleveland, Ohio.

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5 Signs Your Marketing Campaign Isn’t Working

It pays to recognize a failing marketing campaign before it’s too late. In an... read more

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How to Prevent a PR Disaster

Recovering from a PR disaster is dandy, but it’s better to prevent one entirely.... read more

Business people developing a business project and analyzing market data information on a modern digital tablet computer. Top view photoshoot.

Is PPC Advertising Worth the Money?

PPC advertising is a popular strategy, but is it really worth the money? Pay-per-click... read more

How to Find Your Marketing Niche

Choosing a niche is one of the most important decisions you’ll make. Before you... read more

5 Sources of Information to Research Your Target Market

Market research is vital if you want to understand your target market. Your marketing... read more

What Is Shareable Content and Why Should You Care?

Making your content shareable could lead you to far greater content marketing results. Your... read more

Why Creative Briefs Are So Important for Your Marketing Campaign

Creative briefs are one of the most important parts of the project planning process.... read more

How to Improve Your Contact Us Page

Your Contact Us page is one of the most important pages of your site.... read more

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Want a New Website? 5 Things You Should Know First

Before you start building a new website, there are some things you should know... read more

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The 3 Most Powerful Steps You Can Take to Get More Conversions

These simple steps can help you get more conversions almost immediately. No matter what... read more